SO WHAT'S IN 
  ?
      
 Sugar
      
How much sugar is in 
   Energy drink? 
      
There is less than 1/2
 calorie of sugar in 
   Energy Drink. This qualifies for the government-approved statement "No 
Sugar". The 8 calories in 
   are from amino acids and are protein calories that aid your body’s natural 
 metabolic process. Most 8 ounce energy
 drinks in the market today have over 100 calories from 27-30 grams of sugar,
 which is a simple carbohydrate. Most 12-ounce non-diet soft drinks
 have 170 calories from 40 grams of sugar. Most 5.5-ounce juice drinks have
 80 calories from 20 grams of sugar.
  
 
   
  
      
Why is it important 
 to not have sugar or carbohydrate calories in any drink?
      
Calories from sugar and
 carbohydrates may increase fat deposits. Simple carbohydrates are also called
 high glycemic (high sugar) foods. High-glycemic foods cause your body to
pump insulin to digest the sugar, which sends a message to your body to store
calories as fat. Low glycemic foods do not pump insulin to the same degree
and aid in your body’s natural metabolism of fat, using your body’s fat resources
 as fuel. Many experts fear that the epidemic incidence of Diabetes in North
 America today may be significantly contributed to by high-glycemic diets.
 The 8 calories in 
   are from amino acids and are protein calories that aid your body’s natural 
 metabolic process. 
         
How does 
   taste so good without sugar, carbs and so few calories? Aren’t there fruit 
 juices in the drink?
  
   
   drinks do use a proprietary blend of Sucralose,
 Acesulfame Potassium (Ace K) and fruit essences to give the drinks their
great flavor without sugar or empty calories. In fact the 8 calories in the
drink come from the 2 grams of amino acids, which are protein calories.
  
    
   
Is 
   safe for diabetics? 
   
   drinks are exactly what diabetics have been
 looking for. With zero sugar, diabetics can safely enjoy great taste with
 great benefits and the extra boost of energy they need. 
      
 Caffeine
      
Is there caffeine in 
   Energy Drinks? 
      
Yes, there are 83 milligrams 
 of caffeine in a can of 
   Energy drink. This is about the same amount of caffeine as in a
normal  cup of coffee and most soft drinks. If you are caffeine-sensitive, 
 none of these caffeine-containing drinks may be for you.
  
   
       
Doesn't caffeine make 
 you jittery? 
   
Everyone's body reacts 
 differently to different foods. In most cases, it is not caffeine that makes
 people "jittery". It is usually the "sugar high" that makes people "jittery".
 When they "crash" after a sugar high, some people think the solution is
another  "sugar high" that starts another up-down-up-down cycle that can
be very unhealthy  both short term and long term.
  
  
       
Why is caffeine in the
 drinks? 
   
The drinks are ENERGY 
 drinks and in order to deliver energy without loads of calories from sugar, 
 you have to find a way to quickly deliver B-vitamins and amino acids. Caffeine 
 is a great way to enhance performance as well as open the blood vessels so
that vitamins and amino acids can quickly enter the bloodstream and give
 you a boost without the sugar highs and crashes.
  
  
       
Are there any other benefits
to caffeine? 
   
Caffeine is credited with
increasing the substance, seratonin, in the neural connections (synapses) 
 in the brain. This increase in seratonin is credited with increasing concentration 
 and focus. It is also credited with elevating one's mood.  Ritalin
 is a commonly used drug with ADD and ADDH patients. A major component of
Ritalin is caffeine. That caffeine is credited with calming down these patients
and increasing the amount of time they can focus on the topic at hand.
  
       
    
   
Isn't caffeine on the 
 "Banned Substances" list used by the Olympics and NCAA college athletics? 
 
   
This is an important question.
Many athletic organizer have heard rumors, but don't know the whole truth.
Caffeine is NOT BANNED. It is listed on the "Banned Substances" list with
an asterisk next to it that clarifies that it is only banned in high doses
that would most likely have to be injected. To exceed these banned levels, an athlete would
have to drink 12 cans of 
   Energy Drink in a 75 minute time period. Caffeine is actually credited 
with being a performance enhancer and mood elevator. Because of these positive 
 attributes, the "Banned Substances' list prohibits massive doses that are 
 out of the realm of reasonable consumption. To think that caffeine is totally banned from athletics
 would ignore the reality that most athletes do not totally prohibit coffee
 or soft drinks from their diet. The
quantity  banned is when caffeine concentrations in urine exceed 15 micrograms/ml. If a person consumes a drink with 100 mg of caffeine
 and their urine is tested 75 minutes later (the standard), their urine will
 show 1.5 micrograms/ml = 1/10 the limit. In other words, a person would
have  to consume 12 cans of 
   (@ 83 mg/can) to go over the "Banned Substances" allowed limit. Many coaches 
 are excited to find out that athletes can ingest caffeine in modest amounts, 
 as long as they don't over do it. For
 comparison sake, a typical cup of coffee contains anywhere from 40mg to
150mg  of caffeine per cup. Some have higher amounts approaching 210mg. WEBSITE: http://www.ncaa.org/sports_sciences/drugtesting/banned_list.html 
  
       
 Adaptogenic Herbs
      
What are Adaptogenic 
 Herbs?
      
Adaptogenic herbs aid 
 the body in managing stress. When your body stresses it pumps cortisol. Cortisol
in the blood stream sends a message to your body that you need foods high
in fat and sugar, also known as ‘comfort foods.’ Studies show that adaptogenic
 herbs suppress the production of cortisol and decrease the cravings some
people have for comfort foods. Also, athletes will find that the speed of
their recovery times increases after workouts using adaptogenic herbs, such
as the blend found in 
   Energy Drinks. The blend of herbs in 
   Energy Drinks is very similar to the blend used by Russian Olympic Athletes 
 to overcome stress from their workouts and radically reduce recovery times.
  
   
       
Are 
   Energy Drinks safe for children and pregnant mothers? 
   
   Energy Drinks are generally as safe as a
cola  drink or cup of tea or coffee. In fact, due to the lack of sugar many
health  professionals recommend 
   as a much better ‘treat’ for most children than sodas or even juices.
Due  to the herb content and Vitamin-B complex, drinking 
   Energy Drinks will offer many of the same benefits as drinking Green Tea 
 – very beneficial for managing stress and as an antioxidant. If parents ever question whether their children
should drink any drink it is suggested that they consider diluting the drink
with water. Pregnant women are not encouraged
 to use any drink containing herbs. There are many unknowns about herbs and
 their long-term effects on a developing fetus. Until more is known about
herbs, many health professionals recommend staying away from them while pregnant
 to be on the safe side.
  
     
       
Will the energy effects 
 be decreased if taken daily? 
   
No. In fact, it has been
 found that people respond positively to long-term use, particularly with
regard to the herbs. Ginseng and other herbs require at least six to eight
weeks of use for a significant bioactive result.
  
  
       
Isn't Ginseng on the "Banned
Substances" list used by the Olympics and NCAA college athletics? 
 
   
Many coaches in and out 
 of the NCAA have rejected ginseng because it is supposedly on the "Banned 
 Substances" list for the NCAA and the Olympics. Please refer to the web address
below for a list of “Banned Substances” and notice that ginseng is
not on the list. There is not
enough ginseng to cause concern (
   has an adaptogenic blend of herbs that work in a cocktail, but each herb 
 by itself is less than 10% of an effective dosage). WEBSITE: http://www.ncaa.org/sports_sciences/drugtesting/banned_list.html 
  
   
  
   
  Is it possible to overdose on B vitamins? 
   
No. B vitamins are part
 of the group called "water soluble" vitamins. Excessive amounts of "water
 soluble" vitamins are merely excreted through the urine.
       
"Fat soluble" vitamins can
be retained in the body and cause overdose damage. The four vitamins considered
to be" fat soluble" are: A, D, E and K. 
   
   
 Coloring Dyes
      
Why are coloring dyes
 used in 
   drinks? 
      
This is an important question,
because there has been a lot of press about some chemicals that are dangerous
and have been used in the past to add color to food. None of those dangerous
chemicals are used in 
  . It is important not to confuse safe, everyday dyes used in countless
food  products with entirely different products that were also used to color
food  products. This is analogous to believing that all wall paints should
be avoided  because some wall paints in the past contained the dangerous
chemical, lead. 
   uses two very safe, very popular and frequently
 used food colorings. The two food colors are: Yellow #5 (2mg or 8 parts
per  million) in the Citrus and Red #40 (2.5mg or 10 parts per million) in
the  Cranberry to supplement the natural colors. Extensive scientific studies
have never discovered any negative side effects from these dyes at these
extremely low amounts. They are VERY safe. The reason 
   contains these dyes is the same reason it contains flavorings. It's great 
 to take vitamins and adaptogenic herbs for your body, it's just hard to get
people to take pills or eat all they things they need to in order to get
it. We put all the good stuff in a form that appeals to most people in regard
to taste, appearance and convenience.
All this being said, 
   Drink is not for everyone. If people are hyper-sensitive to dyes or caffeine 
 or flavorings or aluminum cans or artificial sweeteners or carbonation or
 whatever else 
   may contain that they don't like, they should use some of the other great 
 drinks we have available. Call us for more information on our additional 
sports beverages.   
       
  Has the water used in 
   Energy Drink been filtered? 
   
Yes, the water has been
 both purified and filtered prior to being carbonated.
       
  Is 
   Energy Drink safe to drink daily? 
   
Yes. If you consume soft
 drinks or coffee daily, then 
   shouldn't be much different. 
       
  Will the energy effects be decreased if taken daily? 
   
No. In fact, we find that
people respond positively to long-term use, particularly with regard to the
herbs. Ginseng and other herbs require at least six to eight weeks of use
for a significant bioactive result.
       
  What, if any are the long-term side affects of regular consumption of 
   Energy drink? 
   
Caffeine may result in
 increased concentration and co-ordination. New studies are showing a lower
 incidence of dementia and Alzheimer’s in people who have moderate to high
 caffeine use on a daily, long-term basis.
       
  Does this drink have addictive qualities/properties? 
   
Only in as much as caffeine
 use can be construed to be addictive.
       
  What, if any, is the intended use for athletes? 
   
Caffeine can cause increased
 performance in an athlete and that is why the Canadian Centre lists caffeine
 (at certain levels) as a banned substance for elite athletes for Ethics
in  Sport. Please review their web site at http://www.cces.ca/pdfs/WADA-PUB-ProhibitedList2003-E.pdf 
 for more information. Athletes at these high levels should always know the
 restricted and banned substances related to their sport and to the International
 sports world, and should always make the decision themselves should they
choose to take a product. The final decision is always in the hands of the
athlete. 
       
  Is 
   drink safe for kids and if no why? 
   
Better Life Institute 
 (BLI) is suggesting that it is better for kids than colas or other caffeinated 
 sodas because it does not have the sugar or calories. The only issue is whether
or not parents want their kids drinking caffeine. If a parent or guardian
does not allow their child to drink soft drinks or coffee then they may want
to dilute or prohibit 
   Energy Drink. 
       
  Should those with high blood pressure consume this drink? 
   
I think the issue is hypertension. 
Anyone who is caffeine sensitive or has been told by a doctor to not use
caffeine, should not use this drink.
       
  Should those with hypoglycemia use this drink? 
   
There is no real sugar 
 in the drink. Anyone with a medical condition should always consult with 
his or her physician. Many diabetics enjoy 
   Energy Drink after they have discussed the use with their doctor. 
       
  What, if any, is the difference between the caffeine in Guarana and the 
caffeine in coffee? 
   
Caffeine is caffeine. 
 Guarana is one source and coffee is another. The caffeine is no different 
 from one source to the other. In its purest form it is called 1,3 dimethylzanthine. 
   in the USA contains pure caffeine. We added Guarana because of taste.
Had  we used coffee, the taste would be significantly different, as you can
well  imagine.
  
   
       
Who is the target population
 for 
   drink? 
   
People who need energy 
 but don’t want the calories and carbohydrates of traditional energy drinks 
 or sodas.
  
  
       
What is the role of 
   Energy drink in the typical diet? 
   
As an additional source 
 of energy throughout the day and as a nice treat. 
   Energy Drink is also a good addition to any weight management program
as  it helps reduce appetite (a natural benefit of caffeine).
  
   
       
What are the three sources
 of Ginseng? 
   
Panax Ginseng = Panax 
 Ginseng
      
Panax Quinquefolium =
 American Ginseng
      
Eleutheroccus senticosus 
 = Siberian Ginseng
         
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